Shopping for a Cause

March 2016

TANGS, one of Singapore’s largest department stores, gave a whole new purpose to shopping during its month-long Shop for Good campaign, which ran from 1 October to 1 November 2015.

TANGS partnered with several brands to offer exclusive products and promotions, and contributed part of the proceeds from all sales transactions to Singapore Children’s Society and other beneficiaries. From every transaction at both TANGS stores, fifty cents went towards funding social projects.

TANGS also conducted a silent auction on 29 October 2015 to raise funds for three different charities, including Children’s Society.

The Shop for Good campaign was fronted by stylish social influencers Ms Andrea Chong, Mr Derek Ong, Ms Charmaine Seah-Ong, Mr Eugene Lim and Mr Joseph Lor. TANGS and its brand partners raised a total of $105,000 for the Society.

A big thank you to TANGS for giving us even more reasons to love shopping.


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